Tuesday, March 18, 2008

The Golden boy
by Claudia Sonea


Who said life is unfair for those that work hard and are ambitious? Matt Hatcliffe is the living proof that a hardworking person can get to the top. After twenty years of experience in the public relation field, he was recently promoted to Managing Director to the Chicago Office of Ogilvy public Relations Worldwide. He will also maintain his position as head of the agency's U.S. Corporate Practice that he took in charge in October 2005. Its experience involves the areas of corporate communications, issues and crisis management, with the focus on corporate reputation management. He is a Leeds University's graduate (England) and in 1999 he moved to Chicago. Besides the high positions he has inside the famous Ogilvy PR Corporation, he is also involved in community work taking part to different boards. The PR Corporation is one of the best in the USA. Its 26 years of existence show the level of capability and how efficient it is. With offices in 60 cities around the world the agency offers strategic public relations counsel, consumer marketing, corporate, healthcare, technology, public affairs, social marketing and entertainment practices. Also it has collaborated with the Government and has a lot of giant companies as clients. This is something belonging to the future and should concern both the big and the up-starting entrepreneurs. Being in touch with the clients offers great opportunities to everyone- consumers and manufacturers. In order to be up-to-date with the market demanding and closer to the consumer's needs it is necessary to have either a PR department, either a PR company as consultant. That is in my opinion a must without in today's business world we would be lost. How would you see the problem. If you are interest you know the drill: on click and your there. Enjoy!

related story: http://money.cnn.com/news/newsfeeds/articles/prnewswire/DCW00225072007-1.htm

by Claudia Sonea
for SigEx Ventures (http://sigexventures.com)

SigEx Ventures's matrix of properties are quickly becoming leaders in digital telebroadcasting, free content delivery allowing people to easily talk, view, upload and share through free online TV broadcasting, free unlimited global calls, video blogs and SMS. SigEx Ventures invests in projects deploying "free" to add-on royalty revenue models

These news are original content from young talents around the world and are selected for you by Chris Cantell.

Edited by Zuzana Ttylkova

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Like toast and butter
by Claudia Sonea


Nowadays companies have to primary needs, public relations and advertising. They need the public relation department for a better connection with the clients and the market the category their products approaches and nonetheless the study on the potential clients. Advertising does the part that involves attracting the possible consumer. Therefore a firm that combines both these needs has been created, PRACO Public Relations Advertising Co. For six years this firm worked for the T-Rex Project on Interstate 25 in Denver. Colorado Springs Metro Interstate Expansion project; Posadas Hotels, Ent Federal Credit Union and Saint Mary's Regional Medical Center in Reno are just some of the national clients. Having international clients too makes me think it's a good business, but the advertising itself is made out of human clichee, exploring the psychology and presenting only what is good to be head. The public relations department has a staff of 18 people and works with the advertising department in a close collaboration. The product offered by this firm is in servicies and it is succesful, because it is formed out of two components that are like toast and butter, I mean they get along just perfect coming in the help of many succesful companies. The fact that is a very profitable business is given by the classification in the 100 PR firms. It is good, a capable staff and a good marketing will get this company right on the first place. If you want to know more about or about the possibility of opening such a firm in your country, because not meny have something similar, just click some more. Enjoy your surf!

related story: http://www.thepbj.com/story.cfm?ID=10911

by Claudia Sonea
for SigEx Ventures (http://sigexventures.com)

SigEx Ventures's matrix of properties are quickly becoming leaders in digital telebroadcasting, free content delivery allowing people to easily talk, view, upload and share through free online TV broadcasting, free unlimited global calls, video blogs and SMS. SigEx Ventures invests in projects deploying "free" to add-on royalty revenue models

These news are original content from young talents around the world and are selected for you by Chris Cantell.

Edited by Zuzana Tylkova

Labels: , , , , , ,